Digital Marketing For Construction Companies

Get new clients, grow & improve your business online

What’s the secret behind online marketing?

CONSISTENCY

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Build Your Construction Brand

Improve Your Business’s Website Traffic

The construction industry and digital marketing are very similar to one another. We understand there is a process in place before a project or job is finalized.

  • Create & design blueprints
  • Develop a strategy
  • Build a foundation
  • Team management
  • Ensure the development is up to code
  • Marketing to potential buyers & sellers
  • Attracting people to that development

There are multiple ways of getting traffic to your website, from social media, videos, podcasts, infographics, articles, etc. Let’s prioritize your company’s goals and create a content strategy to drive more visitors to your brand.

Lead Generation and Ecommerce

Increase Online Sales & Conversions

Getting more website traffic is one thing, converting that website traffic into online sales and leads is another. Whether you’re a contractor looking for leads or selling construction products or equipment through your ecommerce store, the main goal is to convert web visitors to sales.

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Selling Tools, Equipment or other Construction Products?

Ecommerce for the Construction Industry

Test everything to generate and improve results.

Professional construction contractors and companies are good at what they do. They possess the talent, skills, and vision to build, design, and create something from nothing, and see each project through to completion.

However, ecommerce website marketing can be difficult for construction companies to master or to make time for. This is why many construction companies seek help to help promote their businesses and brands in innovative ways.

Based on your business and products for sale there are numerous ways to increase sales. For example, we can sell products on other platforms like Amazon, Ebay, Walmart. Sales can be made through:

  • Organic Traffic
  • Paid Advertising
  • Social Media Platforms
  • Multichannel Marketing

 

Combining Marketing Efforts

Search Engine Optimization (SEO) & Paid Advertising

Just like general contractors who work with electricians, plumbers, HVAC, roofers, painters, etc.

Digital marketing is no different. Formulating a plan and strategy must be mapped out for content, site structure, user-friendly web design, website speed, etc.

There are a variety of areas we cover to optimize and drive website traffic organically as well as integrating paid advertising. While organic traffic takes time to grow, paid advertising will drive traffic to your company immediately.

The data behind an online marketing strategy is highly important to understand where traffic is coming from and how it’s converting.

Creating campaigns for paid advertising can be set on multiple platforms like Facebook, Instagram, Twitter, Google Ads, Bing Ads, Youtube, etc.

What stage are you currently in with your online marketing?

Do you need help getting traffic, increasing traffic, or conversions?

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My Experience

I’ve worked with General Contractors, Roofers, Mold Remediation, Heavy Construction Machinery and many other companies within the construction space.

My experience working and managing large corporate websites have taught me how to structure and scale small to large business sites. The more I understand about your particular business, clients, and what you are looking for, we’ll generate the results.

Why Invest in Digital Marketing?

About 97% of consumers in the United States go online to find local products and services. If you want to connect with your clients and customers to increase leads and sales, you have to meet them where they spend their time.

How Will Your Digital Marketing Services Help My Construction Business?

I’ve worked with General Contractors, Developers, Roofers, Heavy Construction Equipment, and much more! If you’re in the construction industry, I can help you improve your online presence, improve traffic, and convert that traffic into leads or eCommerce sales.

Buying leads from third-party companies is great, but why not just improve your branding and web traffic to get those leads yourself?

Generating your own leads and gather as much data as possible on your website visitors will help refine marketing to those potential customers.

How much do you charge?

Depending on the complexity or simplicity, marketing services can run anywhere from $4,500 to over $10,000 per month. This is a case by case basis depending on you and your requirements.

Additional Services

We provide full-suite digital marketing, SEO, website design, PPC, social media, email marketing, instant chat services, analytics and tracking, video marketing, and branding.

Communication is Key

Establishing reporting and communication expectations during our intake call is of high importance. Here we can define company goals and targets to reach. Discover any issues or areas of concern that need to be addressed. As coordinate between all people involved in the project.